Taylor Swift’s fans are rallying around Kamala Harris in the 2024 presidential election. Will the singer join them? (Jo Hale/Redferns) (Jo Hale via Getty Images)
No, Taylor Swift is not going to decide the outcome of the 2024 presidential election. But because she’s the biggest star in the world — whether it’s fair or not — the internet seems to be breathlessly awaiting her potential endorsement of Vice President Kamala Harris.
After breaking her political silence in 2018, Swift went on to publicly support Joe Biden and Harris in the 2020 election against then-President Donald Trump. With President Biden dropping out of the race and endorsing his vice president, calls for Swift to rally around Harris have grown louder in recent days.
“I’m calling on you, Taylor, the best thing you can do for these girls that pay you, and come to see you and experience joy and a sense of companionship and camaraderie at your concerts is for you to fight for all of these young fans of yours,” I’ve Had It Podcast host Jennifer Welch said in a clip she shared on X July 23. “That will make a difference. This is the election year of the women. We are gonna roar back and all go hard in the paint for Vice President Kamala Harris for president of the United States.”
Many Swifties have already united to support Harris online without the singer’s endorsement. Although the 34-year-old Grammy winner hasn’t said anything (yet), she has used her voice in the past to mobilize young voters.
@Swifties4Kamala takes off
The account started on X, formerly Twitter, shortly after Biden’s withdrawal has nearly 40,000 followers as of July 24. “Coalition of Swifties ready to mobilize Taylor Swift fans to help get Democratic candidates elected up & down the ballot,” the bio reads with the important note: “Not affiliated with Taylor Swift.”
Swift’s fans are having a lot of fun already on TikTok, reimagining some of her popular songs with political lyrics. Others are creating video montages of Harris set to tracks like “Who’s Afraid of Little Old Me?” and “Look What You Made Me Do.” Swifties seem to have decided Harris is a Reputation-era girl, although whether the vice president would agree with that or not, is unclear. (For what it’s worth, the Harris campaign has embraced being called a “brat” by fellow pop star Charli XCX.)
Let’s f*cking do this @taylorswift13
#Kamala2024 pic.twitter.com/HrhiEtQ5H5— I've Had It Podcast (@ivehaditpodcast) July 23, 2024
Meanwhile, comments made by Trump’s running mate, JD Vance, have enraged some Swifties. An old interview surfaced of the Republican VP candidate calling Harris a “childless cat lady,” which has gone viral.
We’re doing good, we’re on some new shit…
Make sure you’re following all our ✨official✨ accounts! We are @swifties4kamala on X(Twitter), Instagram, Threads (NEW!) & Tiktok!
You can also find links to all our accounts here ➡️ https://t.co/qPVbzIJMpA pic.twitter.com/imCpTYqSua— Swifties For Kamala (@Swifties4Kamala) July 23, 2024
Swift previously endorsed Harris and Biden
In 2020, Swift first weighed in on the presidential election when Harris was announced as Biden’s VP.
Days later, Swift spoke out against then-President Donald Trump and encouraged people to “vote early.”
hell hath no fury like a certain childless cat lady who has yet to endorse a presidential candidate https://t.co/YuKVghYNtV pic.twitter.com/xelrRQO3gG
— Anna Bower (@AnnaBower) July 23, 2024
Swift’s official Biden-Harris endorsement came in October 2020 in V Magazine’s “Thought Leaders” Issue.
“The change we need most is to elect a president who recognizes that people of color deserve to feel safe and represented, that women deserve the right to choose what happens to their bodies, and that the LGBTQIA+ community deserves to be acknowledged and included. Everyone deserves a government that takes global health risks seriously and puts the lives of its people first. The only way we can begin to make things better is to choose leaders who are willing to face these issues and find ways to work through them,” Swift said.
“I will proudly vote for Joe Biden and Kamala Harris in this year’s presidential election,” she continued. “Under their leadership, I believe America has a chance to start the healing process it so desperately needs.”
Swift even baked custom cookies for VP debate night.
— Taylor Swift (@taylorswift13)
August 11, 2020
Swift feared career repercussions discussing politics
After publicly staying apolitical throughout much of her career, Swift felt compelled to support Democrat Phil Bredesen for Senate during the 2018 midterm elections in her home state of Tennessee. Fans saw Swift agonize over speaking out in her 2020 documentary Miss Americana. The singer expressed regret for not denouncing Trump years earlier and admitted she was nervous to face the Chicks (then known as the Dixie Chicks)-type exile the group experienced in 2003 should she voice an opinion.
“I saw how one comment ended such a powerful reign, and it terrified me,” Swift says in the Netflix film. “With social media, people can be so mad about something one day and then forget what they were mad about a couple weeks later. That’s fake outrage. But what happened to the Dixie Chicks was real outrage. I registered it — that you’re always one comment away from being done being able to make music.”
One scene shows Swift pushing back against her father and other members of her team who don’t want her to endorse Bredesen over Republican Sen. Marsha Blackburn.
“I can’t see another commercial [with] her disguising these policies behind the words ‘Tennessee Christian values.’ I live in Tennessee. I am Christian. That’s not what we stand for,” she said. “I need to be on the right side of history.”
Blackburn ultimately won, but there was one clear Swift effect.
Voter registration surges after Swift posts
Swift’s 2018 post saw 102,000 register to vote in 48 hours, with 70% coming from voters below the age of 25, according to Vote.org.
During National Voting Day in September 2023, Swift sent a message to her 272 million followers (at the time) encouraging people to register. According to Vote.org, the post resulted in more than 35,000 registrations, which was the largest National Voter Registration Day since 2020.
“We’re grateful to Taylor Swift for her continued partnership with Vote.org, and we hope that more leaders across our culture follow her example to encourage every eligible American to register and to vote,” Andrea Hailey, CEO of Vote.org, told Yahoo Entertainment at the time. “Celebrity engagement is just one piece of the puzzle — people need to hear from leaders big and small, icons and micro influencers, household names and others that resonate best in specific communities. By combining powerhouses like Taylor Swift with our technology and culturally competent outreach, Vote.org makes sure we are always finding a way to reach voters with reliable, nonpartisan information coming from voices they trust.”
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