Inside Katy Perry’s ‘$300M’ empire outside of American Idol featuring footwear line and Vegas residency

KATY Perry may not be very popular as a judge on American Idol, but the singer has become a big success in the business world.

So much so she could walk away from Idol any day and still have a steady income.

Katy Perry has a growing empire outside of American Idol
8

Katy Perry has a growing empire outside of American IdolCredit: Getty

Katy performs inside Windsor Castle grounds at the Coronation Concert, in Windsor, west of London on May 7, 2023
8

Katy performs inside Windsor Castle grounds at the Coronation Concert, in Windsor, west of London on May 7, 2023Credit: AFP
Katy has been judging aspiring singers since season 16, way back in 2018.

And she doesn’t come cheap.

The Firework singer makes a reported $25million per season – more than co-judges Luke Bryan and Lionel Richie combined.

Katy routinely finds herself on the list of most successful singers, and overall is said to be worth over $300million.

So where does all that money come from?

Take a look at some of Katy’s most lucrative side jobs.

IT’S ALL ABOUT THE SHOES

Katy celebrates the launch of her latest Shoe Collection at Macy’s Herald Square on May 08, 2019 in New York City.
8

Katy celebrates the launch of her latest Shoe Collection at Macy’s Herald Square on May 08, 2019 in New York City.Credit: Getty
Katy Perry Collections was formed in the spring of 2017 and sells bold and glamorous shoes for women.

Earlier this month, the business advertised its new spring shoe.

“The Beed is the shoe for your zig-zagging, ball-balancing life #shoesdaytuesday,” the post was captioned.

The shoes are made from woven nappa leather in the front with a flat, leather base, according to the website.

On the heel of the shoe were three electroplated beads.

The open-toe shoe had two beads, making the heel shorter.

According to the website, The Bead Too Zig Zag heel (open-toe) sells for $109.00 in gold and comes in sizes 5 to 11.

The Beed Zig Zag Mule (closed-toe) sells for $139.00 in Biscotti and ranges from sizes 5 to 11.

VIVA LAS VEGAS

Katy performs onstage during Katy Perry: PLAY Las Vegas Residency at Resorts World Las Vegas on December 29, 2021
8

Katy performs onstage during Katy Perry: PLAY Las Vegas Residency at Resorts World Las Vegas on December 29, 2021Credit: Getty
Since the end of 2021, Katy has been playing around in Sin City with her own artist residency.

Katy opened the show, titled Play, to sold-out crowds at the Resorts World hotel theatre on December 29, 2021.

After an initial successful run, Katy kept adding and adding more performances.

She plans to end her personal playtime later this year.

When she finally closes up shop, she will have played more than 80 shows and banked nearly $100 million.

HERE KITTY KITTY

Katy attends the CoverGirl Katy Kat Matte launch at The Waterfall Mansion on May 1, 2016 in New York City.
8

Katy attends the CoverGirl Katy Kat Matte launch at The Waterfall Mansion on May 1, 2016 in New York City.Credit: Getty
In 2016, Katy started a partnership with CoverGirl and created the Katy Kat Collection.

The colorful products include everything from demi-matte lipsticks to vibrant mascaras.

In fact, the Katy Kat Eye Mascara was the first-ever ​blue​ mascara for CoverGirl.

Katy calls it simply Perry Blue.

SCENT OF A WOMAN

Katy celebrates the launch of her debut fragrance Purr at Sears, Toronto Eaton Centre on June 30, 2011 in Toronto, Canada
8

Katy celebrates the launch of her debut fragrance Purr at Sears, Toronto Eaton Centre on June 30, 2011 in Toronto, CanadaCredit: Getty
California Gurls, and everyone else for that matter, can not only dress like Katy and look like her – they can even smell like her, thanks to Katy Perry Fragrances.

The first scents were created in 2010, and bear names like Mad Love, Killer Queen and Purr & Meow.

And Katy takes the brand seriously, often taking a first-hand approach.

“It took us something like 30 or 35 tries to get it right,” the singer told Women’s Wear Daily about her custom smells.

“I wanted some floral [notes], like jasmine, but I also wanted red velvet flower, which is incredible.”

APPLE OF HER EYE

A partially used bottle of Braggs Apple Cider Vinegar sits on a kitchen counter
8

A partially used bottle of Braggs Apple Cider Vinegar sits on a kitchen counterCredit: Getty
In 2019, Katy, along with fiance Orlando Bloom purchased Bragg Apple Cider Vinegar, which bills itself as the world’s top apple cider vinegar producer in the country.

Based in Santa Barbara, Bragg has been a busy health food brand since 1912.

According to the company’s website: “Carrying on his legacy for the past 65 years, his adopted daughter, Patricia Bragg has grown our specialities and preserved the high standards of Bragg.

And now, Patricia has invited longtime friend and Bragg lover Katy Perry along with a few other partners to take us into Bragg’s next chapter and deliver simple health for generations to come.”

DRINK UP

Katy and a partner launched their own non-alcoholic drink
8

Katy and a partner launched their own non-alcoholic drinkCredit: De Soi
Katy Perry launched a line of sparkling non-alcoholic aperitifs in January 2022 called De Soi, aiming to cut out the need for alcohol by focusing on flavor.

Every ingredient is said to be natural, and each drink includes adaptogens — a fun spritz that doesn’t come with a hangover.

The flavored drink combines culinary botanicals and mind-mellowing adaptogens that help unwind, according to De Soi CEO Scout Brisson.

“Inspired by the French ethos of pleasure and restraint, De Soi is a range of non-alcoholic apéritifs made with natural adaptogens,” he explained. “Co-founders Katy and Morgan first met at the start of 2020, when they were both pregnant and looking for a way to unwind without booze.

Their shared love for a spritz and desire for an elegant alternative to alcohol planted the seed for the establishment of the company.

They both prioritize wellness across their lives, so they set out to craft a drink that was fun, relaxing and delicious, but without the alcohol.”

Related Posts

George Strait and Vince Gill’s rare duet was a truly remarkable moment, one that fans may not have the chance to witness again anytime soon. Known for their individual careers and distinct musical styles, the two country legends rarely perform together, making this collaboration an extraordinary event. Their seamless harmony and undeniable chemistry on stage made it clear that this duet was a once-in-a-lifetime experience, a musical treasure fans will cherish forever.

Fans who want to relive the magic of George Strait in concert will soon have their chance. George Strait – The Cowboy Rides Away: Live From AT&T…

Riley Green’s latest hit, “Don’t Mind If I Do,” has quickly captured the hearts of country music fans, and it’s no surprise when you hear about the inspiration and collaboration behind the song. In a recent interview, Green opened up about how fellow artist Ella Langley played a pivotal role in bringing the track to life, and the result is a catchy, heartfelt anthem that blends their unique sounds

Riley Green is sharing the story behind “Don’t Mind If I Do,” his second duet with his friend and tourmate, Ella Langley.Green admits that he had been…

Kelly Clarkson once again proves why she’s a holiday favorite with her flawless rendition of “Sleigh Ride” by The Ronettes. Looking and sounding fabulous as always, she brings a perfect blend of festive cheer and vocal brilliance to the classic Christmas song. With her unmatched energy and warm performance, Kelly truly makes the holiday season even more special for fans, reminding us all why she’s a Christmas icon.

Kelly Clarkson has once again cemented her status as a holiday favorite with her flawless performance of “Sleigh Ride,” originally by The Ronettes. Always a picture of…

After a three-year hiatus from the road, Keith Urban is back and ready to electrify audiences with his highly anticipated “High and Alive World Tour.” The country music superstar is set to hit stages across the globe, bringing his dynamic blend of country, rock, and pop-infused sound to fans who have been eagerly waiting for his return.

“We’re gonna make this tour the best night of your life,” he promises.Keith Urban thrilled fans on Monday morning with the announcement of his 2025 HIGH AND…

Willie Nelson and Kris Kristofferson’s performance of “Loving Her Was Easier” is undeniably one of the most beautiful and captivating musical moments ever witnessed. The intimate connection between the two legends, combined with Willie’s raw, unpolished guitar playing, created a sound that was far beyond technical skill—it was pure, heartfelt artistry

With both singers getting their start during the 1950s, Willie Nelson and Kris Kristofferson appeared to fashion identical careers that saw them dominate the airwaves and silver…

God sent Patty Loveless to sing for us, she never disappoints. Vince Gill and Patty Loveless teamed up to honor a classic with their soulful rendition of “After the Fire Is Gone.” This song originally performed by Loretta Lynn and Conway Twitty in 1971, is a timeless country duet that speaks to the emotions of love, loss, and heartbreak.

In 2015, Vince Gill and Patty Loveless graced the Austin City Limits Hall of Fame stage with a performance that remains etched in the hearts of country…